In his foreword to Electrical
Banana Paul McCartney comes close to claiming the Beatles invented psychedelic
art. He’s a cheeky sod but few would argue the animation of Yellow Submarine is one of the most
familiar examples of the genre. That was in fact the work of German illustrator
and designer Heinz Edelmann, who notes “even in America it was believed the
Beatles had created it themselves”. He’s
not bitter but is dismissive of the concept and clichés of the then emerging
style. “I’m allergic to a few things in psychedelia: disembodied eyes and
disembodied lips”.
Edelmann is one of seven exponents of a loosely connected
style whose work, along with new interviews, features in a suitably colourful and
well produced new book. Disembodied eyes
and lips were the stock in trade for
Martin Sharp. His posters for Oz; his
album sleeves for Cream; his Roundhouse flyers; even the hallway in the film Performance looked and smiled from all
directions. Dudley Edwards painted
furniture; shop interiors and exteriors; Paul McCartney’s piano; as well as
cars, including the Buick the Kinks posed with. Marijke Koger was a quarter of
the art group The Fool that designed sleeves for The Move, The Incredible
String Band, their own record and, most famously, the mural on The Beatles
ill-fated Apple shop. Keiichi Tanaami isn’t a name I was familiar with but his
sharp pop-art collages are my favourite pages in Electrical Banana. Mati Kalrwein designed Miles Davis’s Bitches Brew and had strong yet intricate
style. Finally, Tadanori Yokoo is another artist who didn’t see themselves as
psychedelic but whose use of colour, collage and garish fantasy fits the bill
like a pair of velvet loons.
Electrical Banana: The Masters of Psychedelic Art by Norman Hathaway and Dan Nadel is published by Damiani, priced £27.
Electrical Banana: The Masters of Psychedelic Art by Norman Hathaway and Dan Nadel is published by Damiani, priced £27.
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